{"id":7838,"date":"2025-06-01T14:26:00","date_gmt":"2025-06-01T14:26:00","guid":{"rendered":"https:\/\/www.spot-hit.fr\/ressources\/?p=7838"},"modified":"2025-09-09T09:22:30","modified_gmt":"2025-09-09T09:22:30","slug":"campings-com","status":"publish","type":"post","link":"https:\/\/www.spot-hit.fr\/ressources\/campings-com","title":{"rendered":"Campings.com"},"content":{"rendered":"\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\"><\/div>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-f2c9be1eeba4ab052149911b4aa7a476\" style=\"font-size:20px\"><strong>Bonjour Anne-Lise, pouvez-vous vous pr\u00e9senter et nous dire quelques mots sur Campings.com ?<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-8130f1f5fe850153a5bed60f14cf62e8 wp-block-paragraph\" style=\"font-size:16px\"><strong> <\/strong>Bonjour \ud83d\udc4b Je suis Anne-Lise, <strong>Responsable CRM chez Campings.com<\/strong> depuis un peu plus d\u2019un an et demi. <\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-80d77406cffc684da1fb202e16cf65b6 wp-block-paragraph\" style=\"font-size:16px\"><strong>Campings.com est une plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air<\/strong>. Nous sommes aujourd\u2019hui leader europ\u00e9en et sp\u00e9cialiste du camping avec plus de 3\u202f500 \u00e9tablissements r\u00e9f\u00e9renc\u00e9s dans 7 pays en Europe, dont la France bien s\u00fbr. <\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"379\" src=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2-1024x379.png\" alt=\"\" class=\"wp-image-7844\" style=\"width:905px;height:auto\" srcset=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2-1024x379.png 1024w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2-300x111.png 300w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2-768x284.png 768w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2-1536x569.png 1536w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-2.png 1585w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\" style=\"font-size:20px\"><strong>Sur quels temps forts communiquez-vous\u202f?<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-left has-black-color has-text-color has-link-color wp-elements-4d04adf278f2b3ed0f18e37dba3e1f11 wp-block-paragraph\" style=\"font-size:16px;letter-spacing:0px\">Nous comptons <strong>4 grosses p\u00e9riodes dans une ann\u00e9e<\/strong>\u202f: la haute saison (juillet-ao\u00fbt), les vacances de P\u00e2ques, le printemps en basse saison et l\u2019arri\u00e8re-saison ou l\u2019\u00e9t\u00e9 indien (entre septembre et octobre). <\/p>\n\n\n\n<p class=\"has-text-align-left has-black-color has-text-color has-link-color wp-elements-24ec10b04ac847bec1287f9739de10b1 wp-block-paragraph\" style=\"font-size:16px;letter-spacing:0px\">Nous communiquons donc sur ces 4 p\u00e9riodes. En parall\u00e8le, <strong>nos actions commerciales<\/strong> (vente flash, soldes, etc) viennent alimenter notre roadmap. Nous construisons notre planning <strong>en fonction du moment de r\u00e9servation de nos contacts<\/strong>\u202f: les r\u00e9servations commencent d\u00e8s la fin du mois de d\u00e9cembre et s\u2019\u00e9talent jusqu\u2019\u00e0 la fin juillet en g\u00e9n\u00e9ral.\u00a0<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"38\" src=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1024x38.png\" alt=\"\" class=\"wp-image-7815\" style=\"width:1167px;height:auto\" srcset=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1024x38.png 1024w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-300x11.png 300w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-768x28.png 768w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1536x57.png 1536w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\" style=\"font-size:20px\"><br><strong>De quelle fa\u00e7on int\u00e9grez-vous des outils de marketing direct, notamment le SMS et le courrier, dans votre strat\u00e9gie de communication ?<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"wp-block-paragraph\" style=\"font-size:16px\">Nous utilisons les<strong> canaux de communication<\/strong> tels que le <strong>SMS<\/strong> et le <strong>courrier <\/strong>essentiellement <strong>pendant nos temps forts<\/strong>, nous faisons donc r\u00e9guli\u00e8rement des campagnes entre janvier et juillet. Ces <strong>deux canaux occupent une place importante dans notre marketing direct<\/strong>, ils viennent compl\u00e9ter nos actions d\u2019emailing et nous permettent de communiquer avec des contacts qu\u2019on ne peut pas adresser en email (qui ne sont pas abonn\u00e9s \u00e0 notre newsletter par exemple).&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:16px\">Nous faisons en <strong>moyenne une campagne Courrier par mois<\/strong> entre janvier et juillet, en ciblant des clients diff\u00e9rents selon les mois. <strong>Nous envoyons entre 3 et 4 SMS<\/strong> par mois sur cette m\u00eame p\u00e9riode, avec des cibles diff\u00e9rentes \u00e9galement.&nbsp;&nbsp;<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<figure class=\"wp-block-image size-full is-resized\"><img decoding=\"async\" width=\"1066\" height=\"708\" src=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-3.png\" alt=\"\" class=\"wp-image-7848\" style=\"width:461px;height:auto\" srcset=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-3.png 1066w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-3-300x199.png 300w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-3-1024x680.png 1024w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Image-campings.com-3-768x510.png 768w\" sizes=\"(max-width: 1066px) 100vw, 1066px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-image size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"38\" src=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1024x38.png\" alt=\"\" class=\"wp-image-7815\" style=\"width:1167px;height:auto\" srcset=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1024x38.png 1024w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-300x11.png 300w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-768x28.png 768w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182-1536x57.png 1536w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Rectangle-182.png 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\" style=\"font-size:20px\"><strong>Pouvez-vous nous parler de votre meilleure campagne \u00e0 travers la plateforme Spot-Hit ?<\/strong>&nbsp;<\/h2>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:16px\">Notre <strong>meilleure campagne SMS<\/strong> dans laquelle nous avions mis <strong>des \u00e9l\u00e9ments personnalis\u00e9s<\/strong>\u202f: nous avons cibl\u00e9 nos clients ayant un bon d\u2019achat unique et avons donc pu personnaliser notre message et le code et le montant du bon d\u2019achat. Cette campagne a g\u00e9n\u00e9r\u00e9 beaucoup de trafic sur notre site (trafic que nous avons pu suivre gr\u00e2ce au lien track\u00e9 que nous avions mis dans le SMS) ainsi qu\u2019un tr\u00e8s bon taux de conversion\u202f!&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"font-size:16px\">Nous personnalisons de plus en plus nos SMS, ce qui est facile \u00e0 faire dans la plateforme Spot-Hit.&nbsp;<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure data-wp-context=\"{&quot;imageId&quot;:&quot;6a36ee383d141&quot;}\" data-wp-interactive=\"core\/image\" data-wp-key=\"6a36ee383d141\" class=\"wp-block-image aligncenter size-large is-resized wp-lightbox-container\"><img loading=\"lazy\" decoding=\"async\" width=\"695\" height=\"1024\" data-wp-class--hide=\"state.isContentHidden\" data-wp-class--show=\"state.isContentVisible\" data-wp-init=\"callbacks.setButtonStyles\" data-wp-on--click=\"actions.showLightbox\" data-wp-on--load=\"callbacks.setButtonStyles\" data-wp-on--pointerdown=\"actions.preloadImage\" data-wp-on--pointerenter=\"actions.preloadImageWithDelay\" data-wp-on--pointerleave=\"actions.cancelPreload\" data-wp-on-window--resize=\"callbacks.setButtonStyles\" src=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/03\/Mock-up-telephone-Campings-695x1024.png\" alt=\"\" class=\"wp-image-9449\" style=\"width:418px;height:auto\" srcset=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/03\/Mock-up-telephone-Campings-695x1024.png 695w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/03\/Mock-up-telephone-Campings-204x300.png 204w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/03\/Mock-up-telephone-Campings-768x1132.png 768w, https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/03\/Mock-up-telephone-Campings.png 1000w\" sizes=\"(max-width: 695px) 100vw, 695px\" \/><button\n\t\t\tclass=\"lightbox-trigger\"\n\t\t\ttype=\"button\"\n\t\t\taria-haspopup=\"dialog\"\n\t\t\tdata-wp-bind--aria-label=\"state.thisImage.triggerButtonAriaLabel\"\n\t\t\tdata-wp-init=\"callbacks.initTriggerButton\"\n\t\t\tdata-wp-on--click=\"actions.showLightbox\"\n\t\t\tdata-wp-style--right=\"state.thisImage.buttonRight\"\n\t\t\tdata-wp-style--top=\"state.thisImage.buttonTop\"\n\t\t>\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"12\" height=\"12\" fill=\"none\" viewBox=\"0 0 12 12\">\n\t\t\t\t<path fill=\"#fff\" d=\"M2 0a2 2 0 0 0-2 2v2h1.5V2a.5.5 0 0 1 .5-.5h2V0H2Zm2 10.5H2a.5.5 0 0 1-.5-.5V8H0v2a2 2 0 0 0 2 2h2v-1.5ZM8 12v-1.5h2a.5.5 0 0 0 .5-.5V8H12v2a2 2 0 0 1-2 2H8Zm2-12a2 2 0 0 1 2 2v2h-1.5V2a.5.5 0 0 0-.5-.5H8V0h2Z\" \/>\n\t\t\t<\/svg>\n\t\t<\/button><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\"><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication. <\/p>\n","protected":false},"author":4,"featured_media":7883,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[37],"tags":[],"class_list":["post-7838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-succes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Succ\u00e8s en s\u00e9rie - Campings.com<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Succ\u00e8s en s\u00e9rie - Campings.com\" \/>\n<meta property=\"og:description\" content=\"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\" \/>\n<meta property=\"og:site_name\" content=\"Spot-Hit\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-01T14:26:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-09-09T09:22:30+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png\" \/>\n\t<meta property=\"og:image:width\" content=\"390\" \/>\n\t<meta property=\"og:image:height\" content=\"140\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"L\u00e9a Guittard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"L\u00e9a Guittard\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\"},\"author\":{\"name\":\"L\u00e9a Guittard\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/4725dd00c61863ff053fb07f4adb4e00\"},\"headline\":\"Campings.com\",\"datePublished\":\"2025-06-01T14:26:00+00:00\",\"dateModified\":\"2025-09-09T09:22:30+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\"},\"wordCount\":439,\"publisher\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png\",\"articleSection\":[\"succes\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\",\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\",\"name\":\"Succ\u00e8s en s\u00e9rie - Campings.com\",\"isPartOf\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png\",\"datePublished\":\"2025-06-01T14:26:00+00:00\",\"dateModified\":\"2025-09-09T09:22:30+00:00\",\"description\":\"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.spot-hit.fr\/ressources\/campings-com\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage\",\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png\",\"contentUrl\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png\",\"width\":390,\"height\":140},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/campings-com#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.spot-hit.fr\/ressources\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Campings.com\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#website\",\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/\",\"name\":\"Spot-Hit\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.spot-hit.fr\/ressources\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#organization\",\"name\":\"Spot-Hit\",\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2023\/08\/logo-spot-hit.svg\",\"contentUrl\":\"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2023\/08\/logo-spot-hit.svg\",\"width\":144,\"height\":46,\"caption\":\"Spot-Hit\"},\"image\":{\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/4725dd00c61863ff053fb07f4adb4e00\",\"name\":\"L\u00e9a Guittard\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/335a0d3246d274909f50654abd6aed6eee5b5091d6e26d556876148f7c1a64e8?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/335a0d3246d274909f50654abd6aed6eee5b5091d6e26d556876148f7c1a64e8?s=96&d=mm&r=g\",\"caption\":\"L\u00e9a Guittard\"},\"url\":\"https:\/\/www.spot-hit.fr\/ressources\/author\/lguittard\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Succ\u00e8s en s\u00e9rie - Campings.com","description":"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.spot-hit.fr\/ressources\/campings-com","og_locale":"fr_FR","og_type":"article","og_title":"Succ\u00e8s en s\u00e9rie - Campings.com","og_description":"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.","og_url":"https:\/\/www.spot-hit.fr\/ressources\/campings-com","og_site_name":"Spot-Hit","article_published_time":"2025-06-01T14:26:00+00:00","article_modified_time":"2025-09-09T09:22:30+00:00","og_image":[{"width":390,"height":140,"url":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png","type":"image\/png"}],"author":"L\u00e9a Guittard","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"L\u00e9a Guittard","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#article","isPartOf":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com"},"author":{"name":"L\u00e9a Guittard","@id":"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/4725dd00c61863ff053fb07f4adb4e00"},"headline":"Campings.com","datePublished":"2025-06-01T14:26:00+00:00","dateModified":"2025-09-09T09:22:30+00:00","mainEntityOfPage":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com"},"wordCount":439,"publisher":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/#organization"},"image":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage"},"thumbnailUrl":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png","articleSection":["succes"],"inLanguage":"fr-FR"},{"@type":"WebPage","@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com","url":"https:\/\/www.spot-hit.fr\/ressources\/campings-com","name":"Succ\u00e8s en s\u00e9rie - Campings.com","isPartOf":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage"},"image":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage"},"thumbnailUrl":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png","datePublished":"2025-06-01T14:26:00+00:00","dateModified":"2025-09-09T09:22:30+00:00","description":"D\u00e9couvrez comment Campings.com, plateforme de r\u00e9servation en ligne d\u2019h\u00e9bergements de plein air utilise le SMS et le courrier dans sa communication.","breadcrumb":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.spot-hit.fr\/ressources\/campings-com"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#primaryimage","url":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png","contentUrl":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2024\/02\/Logo-Campings.com_.png","width":390,"height":140},{"@type":"BreadcrumbList","@id":"https:\/\/www.spot-hit.fr\/ressources\/campings-com#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.spot-hit.fr\/ressources\/"},{"@type":"ListItem","position":2,"name":"Campings.com"}]},{"@type":"WebSite","@id":"https:\/\/www.spot-hit.fr\/ressources\/#website","url":"https:\/\/www.spot-hit.fr\/ressources\/","name":"Spot-Hit","description":"","publisher":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.spot-hit.fr\/ressources\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/www.spot-hit.fr\/ressources\/#organization","name":"Spot-Hit","url":"https:\/\/www.spot-hit.fr\/ressources\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/logo\/image\/","url":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2023\/08\/logo-spot-hit.svg","contentUrl":"https:\/\/www.spot-hit.fr\/ressources\/wp-content\/uploads\/2023\/08\/logo-spot-hit.svg","width":144,"height":46,"caption":"Spot-Hit"},"image":{"@id":"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/4725dd00c61863ff053fb07f4adb4e00","name":"L\u00e9a Guittard","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/www.spot-hit.fr\/ressources\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/335a0d3246d274909f50654abd6aed6eee5b5091d6e26d556876148f7c1a64e8?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/335a0d3246d274909f50654abd6aed6eee5b5091d6e26d556876148f7c1a64e8?s=96&d=mm&r=g","caption":"L\u00e9a Guittard"},"url":"https:\/\/www.spot-hit.fr\/ressources\/author\/lguittard"}]}},"_links":{"self":[{"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/posts\/7838","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/comments?post=7838"}],"version-history":[{"count":22,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/posts\/7838\/revisions"}],"predecessor-version":[{"id":9938,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/posts\/7838\/revisions\/9938"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/media\/7883"}],"wp:attachment":[{"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/media?parent=7838"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/categories?post=7838"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.spot-hit.fr\/ressources\/wp-json\/wp\/v2\/tags?post=7838"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}